Representational analysis: 3D space as a reflection on contemporary world

For demonstration of representational analysis I have chosen an artwork which is a comment on contemporary lifestyle in a world over-saturated with media. The artwork is an interactive 3D space that the world of verbal and audio messages that we consume on a daily basis. The space itself is a dark circle with reflective wall, lit merely by the neon words and signs floating in the air. The selection of words was taken from the lists of those mostly met in media during the 2017. On intention, the space was made as disturbing as it was possible, by giving it a constant 'white noise' background, adding extra sensitivity to the camera movement (1-st person perspective) and enhancing the brightness of visual elements. Here are some still shots of the space.

Interpreting the artwork, as a form of representation, will be divided into 3 parts: technological side, economical side, political/social side. Initially, the goal was to make a comment, rather than criticize conditions of modern lifestyle. Therefore, the message of the artwork was derived from the widely known social and political and, sometimes, economical contexts. For example, a work 'bitcoin' or the phrase 'fake news' definitely refer to some events and phenomena that was an agenda during the year and were widely discussed. 

From the point of view of economical impact, a hint of critic can also be found here. Neon adverts and signs are very much associated with strongly attracting one's attention to something, presumably, with an aim to sell it. Wrapping the words into this visual context can be taken as an ironic comment on the idea of information being spread with a purpose of receiving some economical profit. Finally, the strongest impact here takes place on technological level, as technologies are responsible for global information coverage and individual targeting of people, groups and countries. Social networks like Facebook, Tweeter, etc.  not only let people receive this information, but also create an ability for them to respond, discuss and become a part of a new public sphere. On another level, the artwork itself was a comment that could not be implemented in life without certain technologies. Besides the hard/software that was used,  the Internet supplied me with all the words and phrases for the fulfillment of my idea. Thus, the production of the artwork becomes itself a demonstration of it's conceptual goals.